Logo
The Cüte logo is the visual cornerstone of our brand identity. Use it consistently across all touchpoints.
Primary Logo
The primary logo features our complete wordmark "Cüte" with animated dots above the ü. The dots bounce playfully to add personality.
Interactive Logo
The interactive logo features eyes that follow your cursor. Click to make it grin! This version adds a delightful, engaging element for digital experiences.
Icon
The icon version shows just the "ü" character. Use this for app icons, favicons, and small spaces where the full wordmark doesn't fit.
Logo on Dark
Full Logo
Icon
On dark backgrounds, always use white for maximum contrast and visibility.
Color Variations
Dark
Light
Brand Pink
Minimum Size
40px height (digital)
32px height (icon)
The logo should never be reproduced smaller than 40px in height for the full version, or 32px for the icon. This ensures legibility across all applications.
Clear Space
Maintain adequate clear space around the logo equal to the height of the "C" character. This ensures the logo has room to breathe and maximum impact.
Usage Guidelines
Do
- Use the logo at its specified minimum sizes
- Maintain proper clear space around the logo
- Use black on light backgrounds, white on dark
- Preserve the aspect ratio when scaling
- Use the interactive logo for engaging experiences
Don't
- Rotate or skew the logo
- Change the logo colors arbitrarily
- Stretch or distort the logo proportions
- Add effects like shadows, outlines, or gradients
- Place the logo on busy or low-contrast backgrounds